Dear Heart
Beautifully formulated vegan products with environmentally friendly packaging with a hint of glam-factor.
The Brief
Dear Heart is a beautifully formulated vegan skin care range that delivers the feel-good factor of intoxicating aromas coupled with premium oils and butters for an all-round luxurious sensory experience. Karen came to Firebrand for branding and packaging that was high-end whilst remaining approachable.
The Solution
We created a sophisticated new brand and packaging that encapsulates the product's natural and luxurious range of premium products. The logo incorporates a circular icon made up of connecting hearts with the acronym letters 'D' and 'H' contained within it with accompanying typography that is timeless, classic and features a rose gold hero colour finish.
The packaging is environmentally friendly and natural, pairing well with the overall look and feel of the logo. A Shopify ecommerce was also developed to promote and sell these beautifully handmade products.
The Result
The finished product is a brand that complements its product and positions Dear Heart within the local market. It was a pleasure to work with such a beautiful product and client, and we look forward to witnessing Dear Heart's success as their recognition increases.
